This Company Caught The Eye Of Jessica Alba, Kate Hudson And Riahanna With Zero Online Sales
- Thursday, August 4, 2016, 11:07
- Entrepreneurs
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Kate Hudson, Emma Roberts, Eva Longoria, Jessica Biel and Rihanna all began wearing Z Supply’s clothing before it could be purchased online. It may seem hard to believe, but even in 2016, there remain a number of successful consumer brands that are not sold online. The reasons companies elect to sell exclusively offline differ, but they often center on managing channel conflict with their retail partners.
http://www.forbes.com/sites/johngreathouse/2016/08/04/this-company-caught-the-eye-of-jessica-alba-kate-hudson-and-riahanna-with-zero-online-sales/