How to Use Rowfeeder to Track Social Media Conversations

At my latest digital-tools-for-social-good workshop in New York yesterday, everyone wanted to know the ins and outs of metrics and measurement. I interviewed social media metrics Beth Kanter recently, and that interview provides a great intro to the concepts of measurement. (I highly recommend her book, Measuring the Networked Nonprofit.) But, I also realized it might be useful to walk through setting up some simple measurements with a free/low-cost tool that I love, Rowfeeder.

http://www.forbes.com/sites/deannazandt/2012/11/30/how-to-use-rowfeeder-to-track-social-media-conversations/