What Is The Back Story Behind The "People Love Us On Yelp" Window Sticker Marketing Campaign?
- Tuesday, November 20, 2012, 12:01
- Entrepreneurs
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By late 2006 when I arrived on the Yelp scene to help grow the Yelp communities, Michelle Broderick – our Yelp Seattle community manager – had already kicked off a business window stickering project that had received broad approvals from Geoff Donaker and Jeremy Stoppelman who call all the shots at Yelp.
http://www.forbes.com/sites/quora/2012/11/20/what-is-the-back-story-behind-the-people-love-us-on-yelp-window-sticker-marketing-campaign/
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