All The Wrong Ingredients: McDonald’s Growth Problems Reflect U.S. Competition, Consumer Woes
- Friday, October 19, 2012, 9:11
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McDonald’s profit declined in the second consecutive quarter, the first time in more than three years that the world’s largest restaurant chain experienced such a fall. This turn of events for McDonald’s, once praised for its ability to grow in times and in places where others could not, reflects growing competition in the U.S. fast-food market and the poor health of the consumer worldwide.
http://www.forbes.com/sites/abrambrown/2012/10/19/all-the-wrong-ingredients-mcdonalds-slowed-growth-highlights-u-s-competition-weak-global-consumer/
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