What Two Sisters From Rio Can Teach Marketers

Let’s say you and your sister were from Rio de Janeiro. Let’s  say you wanted to start a business in the United States. Let’s say you wanted said business to sell clothing around the idea of ?sexy modesty? aimed at Mormon women.

http://www.forbes.com/sites/marketshare/2012/08/30/what-two-sisters-from-rio-can-teach-marketers/

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