Snapchat’s Scripted Show Approach to Lure Black Teens
- Wednesday, October 17, 2018, 20:59
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Snap announced 12 new “Snap Originals” scripted shows in effort to regain its popularity with the very coveted but fickle black teen user group. Teenagers and their technology are inseparable with 9 out of 10 black teenagers using Snapchat.
https://www.forbes.com/sites/korihale/2018/10/17/snapchats-scripted-show-approach-to-lure-black-teens/