Why This Fashion Startup Is Letting Its Customers Design Their Products

Mon Purse is focussing on giving its customers the freedom to design luxury handbags that reflect their personal style. From scratch. This is the definition of what Hopkins identifies as a “customer-centric mentality”. Because beauty is in the eye of the beholder. Right?

http://www.forbes.com/sites/nguyenjames/2017/01/08/why-this-fashion-startup-is-letting-its-customers-design-their-products/

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