DreamWorks Could Be A Horror Flick Without Better Films, Fundamentals

For all the focus put on corporate strategy at Disney and DWA, everything still comes back to the films. Without high quality original content, there is no merchandising or other strategy.

http://www.forbes.com/sites/greatspeculations/2014/05/19/dreamworks-could-be-a-horror-flick-without-better-films-fundamentals/

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