An Idea That’ll Help Scotch-Brite Really Clean-Up
- Sunday, May 20, 2012, 0:07
- Entrepreneurs
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No matter how old you are, does anyone really care what kind of sponge they use to wash their dishes? And if you’re a young person, going out more more than staying home, creating preference in such a low-interest category is even harder to scrub, so to speak. Well, it’s this very sponge conundrum that makes this idea for Scotch-Brite, so bright. Teaming with a local restaurant, Scotch Brite allowed patrons to wash their dishes (and try a Scotch-Brite sponge) in lieu of paying their bill. Check out the “Wash Your Bill” case study here:
http://www.forbes.com/sites/robschwartz/2012/05/19/an-idea-thatll-help-scotch-brite-really-clean-up/